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Why Ireland for media investment

  • From animation to adtech, content and creativity, platforms and publishers, Ireland is a fertile ground for media, digital, gaming and more

  • Calling the disruptors: tap into a hive of doers, thinkers, storytellers, makers, creators and innovators

Source the skills you need to make your investment in Ireland a success

Connect with us

Source the skills you need to make your investment in Ireland a success

Connect with us
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Rich diverse ecosystem

Ireland is home to a broad range of digital consumer and business companies, from social media giants, cutting-edge software houses and games developers, to online retailers, AV production studios and entertainment companies.

  • 1st for national culture open to new ideas (IMD)
  • 18% of IDA Ireland clients work in the media/business/digital sector
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Incentives and support

Avail of a wide range of supports for inward investment in digital and online content, such as the new Digital Games Tax Credit or Section 481 that incentivises film and TV, animation and creative documentary production in Ireland.

  • Globally significant tax reliefs of 32% on eligible projects
  • Financial incentives and industry supports for innovation and R&D
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Digital flourishes here

With its track record in attracting operations of leading technology multinationals, Ireland is the ideal location for the new wave of digital disruptors creating world-class content and customer experiences.

  • 9 of the top 10 US technology and software companies are in Ireland
  • Industry-focused research centres offer talent and collaboration opportunities
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Talent lives here

Ireland can rightly claim to be the most dynamic economy in the EU. We have its youngest population (33% aged 25 or less) and one of its most diverse – not to mention the most flexible and adaptable.

  • First in the world for labour productivity (OECD)
  • Superior attainment rate for third level education vs EU (55.4% vs 39.4%)
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Talent thrives here

Tap into high-quality talent right across Ireland. The high quality of life, together with a thriving digital and media sector, makes us a magnet for talent beyond our shores. And as an EU member, we avail of unrestricted access to a labour force of 250 million people.

  • Ireland ranks 1st globally for attracting and retaining talent
  • Flexible work permit regulations for non-EU citizens

Ultimately, what you want is a geography where you can build an office that has broad market coverage. For a company going into Europe, Ireland has the lowest cost to set up a business, with a broad pool of talent from across the EU

See similar companies in Ireland

Lighthouse Studios
Airbnb
Storyful
Agora
Google
Boulder Media
Reddit
Shutterstock
Black Shamrock
LinkedIn
ebay
BrownBag
Bloomberg
Meta
LonelyPlanet
Rent the Runway
Yahoo!
Oculus

Success Stories: Hear from leaders calling Ireland home

A proven path

See all Success Stories
HubSpot
Cadence
Dell Technologies
SAP
Shutterstock
Toast
There’s an old Irish saying that a good start is half the work; it’s proven true for HubSpot when setting up its international base.

There’s an old Irish saying that a good start is half the work; it’s proven true for HubSpot when setting up its international base.

The HubSpot team in Ireland is an incredibly talented and passionate group that thrives on providing tailored solutions to individual customer challenges, all of which adds up to making a big impact globally.

Cork facility designated as European R&D Centre of Excellence

Cork facility designated as European R&D Centre of Excellence

The timing and scale of this Cadence investment is a real boost to Cork’s growing reputation as a specialised R&D hub. Due to our proximity to the University College Cork and Munster Technological University as well as to Ireland’s largest ICT research centre, The Tyndall Institute, the region provides an amazing engineering and computer science talent pool to draw from.

Irish operations are at the core of Dell Technologies global business supporting key functions

Irish operations are at the core of Dell Technologies global business supporting key functions

Ireland has evolved and has established itself as a global digital leader. You’ve got a young and highly educated population and Ireland is a natural bridge between North America and Europe, and it helps us take care of our customers on both sides of the Atlantic. And of course serve the 500 million people in the EU from our Irish operations.

Strong growth over decades at software giant’s Irish operations

Strong growth over decades at software giant’s Irish operations

On the occasion of SAP celebrating 25 years in Ireland I would like to thank the Ireland Leadership team and all SAP Ireland employees in Dublin and Galway for their expertise, flexibility, motivation and exceptional customer focus. Over the past 25 years we have helped guide customers and partners on their transformation journeys and as SAP celebrates its 50th anniversary globally we look forward to helping even more customers run better and improving people’s lives.

Technology and language skills an attractive mix for US business

Technology and language skills an attractive mix for US business

We are grateful to have found a home in Dublin for Shutterstock, and the city’s innovative and tech-forward culture makes it the perfect fit for our engineering and research and development teams. Our Ireland hub connects us to key players around the world and helps us drive our business forward relentlessly.

Irish operation has become a strategic global engineering hub

Irish operation has become a strategic global engineering hub

Toast originally chose to invest in Ireland largely for its concentration of high-level technical capability; over the last several years, we’ve come to reap so many more benefits from our strategic investment here–ease of collaboration with other Toast teams, Irish hospitality, and more.

Find your European home

Find your European home